Royalty Free Articles by Category
Marketing & Advertising Articles

11. 

The present advertising realm calls for a more challenging way of promotional scheme that was not effectively achieve with the use of conventional advertising media. Present business scenario demands for better forms of advertising materials and what could be better than a large format poster. A...

• Date Added: 8/29/2005
• Views: 340

12. 

Were the coordination of event and conference management not enough, today's organizers are generally expected to boost or promote attendance as well. Why? Because increased attendance means increased...

• Date Added: 9/27/2005
• Views: 339

13. 

The way we do business is changing rapidly. From VOIP, video conferencing, email support, telephone answering services, and the almighty internet. As a business owner we are faced with hundreds of decisions our parents and grandparents never had to contend with.

Some of you keep hearing...

• Date Added: 11/29/2005
• Views: 332

14. 

Introduction

In today's U.S. marketplace, marketing to various ethnic audiences is vital to consumer-oriented product and service companies. Latinos and African Americans already have a critical mass of buying power of over $1 trillion combined and this total is increasing rapidly. The...

• Date Added: 12/23/2005
• Views: 329

15. 

The present article discusses the notion of kaizen and its role as the integral part of TQM philosophy. The major points of interests are the core of the kaizen philosophy and what can be learnt from it, implementation requirements and the importance of corporate culture as one of the most...

• Date Added: 7/10/2006
• Views: 327

16. 

Want to catch up the latest mobile phone trend? Samsung unleashes the perfect blend of innovative technology and novel design with the fashionable Samsung E900. Spice up your tech-savvy lifestyle with the ultra-cool Samsung E900 Pink.

Slide open the Samsung E900 and...

• Date Added: 11/28/2006
• Views: 327

17. 

A kit-based approach to selling epoxy floor coatings is now being used to target both industrial and home users. These all-in-one kits have been developed with the recognition that people want to buy solutions not products. This outcome-based concept ensures that all of the goals for the floor are...

• Date Added: 2/22/2006
• Views: 323

18. 

The process of utilizing existing photographs for various commercial, advertising and media purposes is termed as Stock Photography. Especially for individuals in various creative industries like web designing, book publishing, advertising agencies, magazine editors, graphic artists, interior...

• Date Added: 12/8/2006
• Views: 315

19. 

Have you seen the new commercial and re-branding from Bill Ford and the Ford Motor Company? As you know Ford is in big trouble. So they seem to be changing their positioning and re-Branding. Here's the brilliant re-positioning they came up with (and it pretty much includes everything):

1....

• Date Added: 2/2/2006
• Views: 309

20. 

Ideally, clients and agencies have aligned interests, and they usually do. Today thereare real challenges to that important alignment, forcing clients and agencies to look for new and better ways to collaborate. Enter easy-to-use, web based

• Date Added: 11/24/2005
• Views: 308

21. 

Multi-level marketing is a fancy name currently being used by some companies in an effort to do two things.

The first objective is to move products from their warehouses, and thus increase their sales volume. The second objective is to recruit "an army" of commission-only sales people....

• Date Added: 4/17/2006
• Views: 305

22. 

In European market, Italy, Germany and England are main lamp consumers. In European consumption ranking results of 2004, Spain and France follow the above three countries, and Spain exceeds France for the first time. Italy is the leading lamp manufacturer in Europe, its production value becomes...

• Date Added: 10/29/2007
• Views: 300

23. 

Review previous years' promotional budgets, Determine objectives and scope of program.

1. Review previous years' promotional budgets

2. Determine objectives and scope of program

3. Determine audience(s): membership, potential exhibitors, an industry or trade, general...

• Date Added: 7/27/2006
• Views: 289

24. 

"Most of us have heard of the seven deadly sins: Vanity, Anger, Envy, Lust, Greed, Sloth, and Gluttony. But did you know that these could be applied to marketing?" asks Toli Cefail, Chief Operating Office of In Touch Media Group, Inc. (www.intouchmediagroup.com), a full-service marketing company...

• Date Added: 10/2/2006
• Views: 283

25. 

If you have even a passing interest in the topic of affiliate, then you should take a look at the following information. This enlightening article presents some of the latest news on the subject of affiliate.

When you think about affiliate, what do you think of first? Which aspects of...

• Date Added: 8/20/2006
• Views: 282

26. 

"We've all heard that vanity, anger, envy, lust, greed, sloth, and gluttony are the seven deadly sins. But did you know that these could be applied to marketing?" asks Toli Cefail, Chief Operating Office of In Touch Media Group, Inc. (www.intouchmediagroup.com), a full-service marketing company...

• Date Added: 10/16/2006
• Views: 272

27. 

7 times out of 10, small business owners think that they do not need to invest in getting a professional company logo design. Read why this could be a costly mistake.

You are a small business owner and you think that investing in getting a professional logo design for your company would be...

• Date Added: 1/22/2007
• Views: 271

28. 

There are different kinds of Insurance that pertain to moving:

• Released Value Insurance, the most basic coverage provided by moving companies. Estimated by weight it covers US$0.60 per pound of objects.
• Declared Value Insurance offers coverage of US $ 1.25 per pound,...

• Date Added: 12/26/2005
• Views: 264

29. 

Weighing 92.5 g with a clamshell mechanism Sony Ericsson Z558i mobile phone comes with a unique touch –sensitive screen. Infact Sony Ericsson Z558i is one of the first mobile phone from Sony Ericsson which features touch-screen navigation without the Symbian operating system. There is the choice...

• Date Added: 11/21/2006
• Views: 260

30. 

If you're a small business owner, then you know how difficult advertising can be. The most difficult decision is what to spend the money allocated toward marketing and advertising on. Do you spend money on a billboard or spring for some radio airtime? If so what kind of station most represents...

• Date Added: 12/28/2005
• Views: 258