Royalty Free Articles by Category
Marketing & Advertising Articles

1. 

When it comes to displaying items at a trade show, you have many options from banner stands, literature stands and pop-up displays. You may choose to use more than one type of trade show display unit since each one can be used together to give a more full effect and useful information....

• Date Added: 12/10/2005
• Views: 824

2. 

I'm what we in the business (the "business" being journalism) call a poacher turned gamekeeper – that is, a journalist turned press officer. As a reporter I spent a huge part of my day sifting through a slush pile of press releases, all sent out by eager business owners desperate to get some...

• Date Added: 8/22/2005
• Views: 622

3. 

Everyone wants to make $300 a day or more with their AdWords campaigns. You've started a few campaigns, spent a few dollars, and now you're wondering - "where's the payoff!"

There's no secret to AdWords success. Like anything, joining the big leagues of AdWords profits means you must put...

• Date Added: 11/10/2005
• Views: 563

4. 

Is your internet window showing objects (companies) that seem larger than they appear? I think so. The Internet not only has allowed us to market to the world but it also has allowed many companies to hide their true nature and size.

Some Consumers Want To Work With Large...

5. 

Once upon a time, in 1969, there was a young woman who had a dream of starting her own company. She had ideas, talent and work ethic to spare but what she didn't have was cash. After careful research she found that marketing would cost more than all the other aspects of her business combined....

• Date Added: 9/11/2005
• Views: 513

6. 

"Do not follow where the path may lead.
Go instead where there is no path and leave a trail."
- Harold R. McAlindon

Mr. McAlindon, President of the Parthenon Group in Nashville, Tennessee said, "There is a difference between creativity and innovation. Innovation is a creative...

• Date Added: 10/11/2005
• Views: 466

7. 

"It may come as a surprise that the seven deadly sins - Vanity, Anger, Envy, Lust, Greed, Sloth, and Gluttony - can also be could be applied to marketing," says Toli Cefail, Chief Operating Office of In Touch Media Group, Inc. (www.intouchmediagroup.com), a full-service marketing company that...

• Date Added: 10/9/2006
• Views: 460

8. 

If you are burned out with writing how-to articles to promote your business then consider writing a book review. I recommend you write a review about a book you enjoyed that is related to your products or services. Your review, of course, will be capped off with your 5-6 line byline that...

• Date Added: 9/11/2005
• Views: 418

9. 

Are you a risk taker, or do you play things conservatively? Nine out of ten new network marketing companies go out of business within the first 9 months. Yep, I just said 9 months. If you come across a "ground floor opportunity" it may end up being a good thing, but then again you could lose 9...

• Date Added: 3/6/2006
• Views: 403

10. 

Trade show booths come in an array of styles and designs that will show off your products, your services or your company in an unforgettable manner that offers a unique appeal, which is intelligent, chic and contemporary. Most trade show booths are very easy to assemble and transport to make your...

• Date Added: 12/10/2005
• Views: 402

11. 

Call it a blind spot. Call it regimented thinking. Call it the-way-we-have-always-done-it. But by any name, there are actions and practices that far too many businesses engage in that can unknowingly drive customers away.

When I observe such practices, I move from being angry to just...

• Date Added: 12/20/2005
• Views: 402

12. 

A big challenge for every small business owner is the need to 'find time' for marketing.

I can relate. None of us are full time marketers. We're all providing services to clients. And when you're serving clients too, it's hard to fit in sales calls and marketing activity. It's hard to...

• Date Added: 2/12/2006
• Views: 390

13. 

It's that time of year again ... pages of backpacks, notebooks and back-to-school clothing fill every circular that hits your mailbox. And you're off to the races ... the races being the mall, plus every other store in between.


You're in the same spot you were last year this time,...

• Date Added: 9/11/2005
• Views: 383

14. 

Network marketing is a form of business that most people have the ability, skills and resources to participate in. Many network marketing companies provide skill building workshops or meetings to help you grow. Many network marketing companies provide even more resources for you to utilize.

• Date Added: 2/28/2006
• Views: 382

15. 

General Marketing is often referred to as 'Brand Marketing'; it's a marketing effort intended to increase awareness of the company and the services or products offered. A Budweiser commercial with the stomping Clydesdales is Brand Marketing. Most primetime TV commercials are brand marketing.

• Date Added: 7/8/2005
• Views: 379

16. 

The following article covers a topic that has recently moved to center stage--at least it seems that way. If you've been thinking you need to know more about it, here's your opportunity.

In affiliate marketing, there are many ways in which you can increase your earnings and maintain the...

• Date Added: 5/26/2006
• Views: 370

17. 

Here are some tips from the National Speakers Association (NSA) on how to promote your keynote speaker:

Tantalizing Titles

Get off to a strong start by assuring the session has a catchy title, advises Certified Speaking Professional (CSP) Chris Clarke-Epstein. "Start with a...

• Date Added: 7/27/2006
• Views: 368

18. 

One concept that has been and is continually being developed in some network marketing companies is fundraising for nonprofits. Some network marketing companies or their distributors have developed programs to allow all or most of the profits from sales to be given to specific charitable...

• Date Added: 3/1/2006
• Views: 359

19. 

The leading edge of the Baby Boomers turns 60 this year (2006) so it is clear that the "mature" market is a force that any business needs to take seriously. Older consumers are not won over easily, nor are they a market just for adult diapers and sensible shoes. They are looking for fashion,...

• Date Added: 1/8/2006
• Views: 357

20. 

Why PR is a critical component to your business success

Properly implementing public relations efforts can make your company stand out from its competition. PR is an important part of business -- publicity, promotions and community relations help businesses build prestige,...

• Date Added: 6/19/2006
• Views: 348